BIG just engineered a fundraising campaign for OPCC’s Domestic Violence project, Sojourn. “That’s Just Wrong” an evening of comedy featuring Sarah Silverman with Doug Benson, Todd Glass, Tig Notaro, Chelsea Peretti and Jeff Ross was promoted through Facebook, Twitter and email outreach and via a dedicated social media advertising campaign on Facebook.Tickets were $100 and $150 respectively. With our very efficient advertising spend and PR and partnership capabilities, BIG sold out the 500 seat venue, cultivated in-kind sponsorships for the wine, beer, hors d’oeuvres and desserts, garnered international press and exceeded our fundraising goal of ticket sales alone.
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